Brand Naming consultants specialising in making a name
for our clients

Company names, brand names and straplines that communicate

Our experience and resource provides more than just brand naming , we create company names, corporate names, product names, brand names and strap lines (or tag lines and slogans, as some call them) that are relevant, exciting and defensible. Our 10 years of experience in Business Naming, product naming and brand naming extends across all sectors and across the whole process from creation to registration.

“Naming a Company, or brand naming for an existing charity is often very contentious as members and donors have a special bond with it. In this case
it also had nearly 50 years of history. Greenhill McCarron impressed the
Council of Trustees with their studied approach. They had imagined some 'arty' brainstorming à la an excruciating episode of The Office, but instead were won over with the lengths to which Greenhill McCarron had gone to understand
the organisation, the considered way in which they presented the options and how they built the case for change and the optimum solution but left the final solution to the Council. The change of working name to Garden Organic
has been well received and is already making us more accessible to the new audiences we seek to reach.”

Dr Susan Kay-Williams
Chief Executive, Garden Organic